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NOFAR SHALOM
About the project
This project is a rebranding of a festival that has been going on for over 30 years.
The Temeniada is held in Eilat every year on Sukkot for 4 days.
Behind the design
Why these colors?
These colors are warm colors, just like the Yemenite community.
The Yemenis are warm, lovely people. They love to be happy, dance, eat and laugh.
The festival includes Mediterranean songs, and therefore the instruments in the posters-
Two types of drums, bouzouki, and a flute.
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Daily program
Front
Back
The program is size A4 and folds 3 times.
The more you open the folds the more information you discover.
Opening from bottom to top
Opening from right to left
Top-down opening
In the back it looks like this:
Mockups
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